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1, What information does AM Group Home collect about you on our Sites and Social Media Pages?

We may collect information about you from a variety of sources, including when:

  • you provide us information;

  • we observe or collect information through technology; and

  • we collect information on our Social Media Pages.

See the sections below for more information.

Information You Provide

We may ask you to provide information about yourself directly to our Sites, such as the following:

  • name

  • address

  • telephone number

  • username and password

  • personal preferences

  • demographic information

  • website usage and search information

We may allow you to use your personal social media account on social media sites (“Personal Social Media Account”) to provide information to us when you participate in features on our Sites, but we will ask your permission prior to doing so. This information could include any information you have shared on your Personal Social Media Accounts, such as the following:

  • your name

  • profile picture

  • gender

  • networks

  • user ID

  • list of friend

  • birthday

  • education

  • work history

  • address

  • interests

  • likes

It is also possible that we will be able to continue collecting this information from your Personal Social Media Accounts should the information be revised by you later.

You may choose not to provide certain requested information, but then you might not be able to take advantage of some of our features.

Information Observed or Collected Through Technology

a. Navigational Information. Navigational information is collected by us and our third party service providers when you use our Sites, such as the following:

  • browser type and version

  • the service provider used to access our Sites

  • IP Address

  • use of links to arrive at our Sites and the IP address from which you arrived

  • web pages viewed on our Sites

  • for our mobile websites, technical information about the device used, such as screen size, cookie support by the device and how images may appear

b. Cookies and other similar technology. We and our third party service providers use “cookies.” Cookies assign a unique identification to your device and are typically stored on your device by your web browser. We may also use pixel tags (also known as web beacons, web bugs, and clear GIFs) on the Sites and in emails. A pixel tag is a nearly invisible pixel-sized graphic image on a webpage or in an email message.

The information we and our third party service providers collect through cookies, pixel tags and similar technology includes the following:

  • your interactions with our Sites and the time of your visit

  • confirmation when you open email from us, including the time you open the email and whether you click on any links in the email

  • sites you visit after visiting one of our Sites (as described more below in “3. How is technology used to serve our advertisements on other websites and what choices do you have?”).

Information Collected On Home Loan GUIDE Media Pages

Personal information may be collected directly by us through our Social Media Pages. The type of information we would collect is similar to what is described above under “Information You Provide.” Personal information may also be collected by the social media site hosting our Social Media Pages. Our Privacy Policy does not cover the privacy and security practices of the social media sites on which HOME LOAN INFO has its Social Media Pages.

The following information may be collected related to the End User's device and browser:

  • device's IP address (captured and stored in an anonymized format)

  • device screen resolution;

  • device type (unique device identifiers), operating system, and browser type;

  • geographic location (country only);

  • preferred language used to display the Hotjar Enabled Site.

User interactions

  • Mouse events (movements, location and clicks)

  • Keypresses

Log data

For a sampling of visitors, Our servers automatically record information which is collected from Hotjar Enabled Sites. This data includes:

  • referring domain;

  • pages visited;

  • geographic location (country only);

  • preferred language used to display the webpage;

  • date and time when website pages were accessed;


Hotjar Enabled Sites use cookies to collect non-personal information including standard internet log information and details of the End User's behavioral patterns upon visiting a Hotjar Enabled Site. This is done to enable the Hotjar Enabled Site to provide You with a better experience, identify preferences, diagnose technical problems, analyze trends and generally to help Our Customers improve their website.

Cookies are small data files transferred onto computers or devices by websites for record-keeping purposes and to enhance functionality on the Hotjar Enabled Site.

We may also use cookies to record login details on Your device or computer. This helps to determine whether a particular device previously visited a specific Hotjar Enabled Site so that the login details would not have to be re-entered each time You visit that Hotjar Enabled Site.

Hotjar also uses cookies to determine if someone has opted out of being tracked by Hotjar services.

Most browsers allow You to choose whether to accept cookies or not. If You do not wish to have cookies placed on Your computer, please set Your browser preferences to reject all cookies, before accessing any Hotjar Enabled Site. Please note that by doing so, some features of certain Hotjar Enabled Sites may become unavailable.

To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit

For more info about the cookies We make use of, please visit Cookie Information.

Hotjar, at all times, undertakes to ensure that by sharing Your behavioral patterns and any other information generated from You visiting the Customer Website, Your Privacy rights are respected at all times.

You may opt-out from having Hotjar collect Your information when visiting a Customer Website at any time by visiting our Opt-out page and clicking 'Disable Hotjar'.


2. How do we use the information we collect about you?

The information we learn from you helps us personalize your experience with us and our communications to you, and helps us continually improve your experience on our Sites.

We use the information you provide, information collected through your Personal Social Media Accounts and information collected on our Social Media Pages for things like:

  • opening an online account

  • improving and developing our services

  • advertising and marketing

  • personalizing your experience when visiting our Sites

  • responding to your inquiries

  • market research and surveys

  • conducting promotions, contests and sweepstakes

  • fraud prevention

We use navigational information gathered through technology for determining things like:

  • which parts of our Sites are most visited or used

  • what products are browsed

  • how to improve and better transact business

  • the effectiveness of our Sites

  • difficulties visitors may experience in accessing our Sites

  • monitoring the number of visitors to our Sites

  • average time spent on our Sites

  • any programming errors or failures on any of our Sites

We use information collected through cookies and similar technology to determine many of the same things listed for navigational information above. In addition, cookies and similar technology are used for things like:

  • personalizing your experience on our Sites

  • to serve tailored ads on other sites, as described below

  • tailoring email marketing to you based on your preferences on our Sites

  • determining return visitors

  • measuring the effectiveness of our advertising

Similar to the navigational information described above, the social media sites where we have our Social Media Pages may provide aggregate information and analysis to us about visitors to our Social Media Pages. This allows us to better understand and analyze our user growth, general demographic information about the users of, and interaction with content on, our Social Media Pages.

3. How is technology used to serve our advertisements on other websites and what choices do you have?

We contract with third party advertising companies to tailor online advertising to be directed to you on our Sites and other websites. These third party advertising companies place, use, or rely on technology, such as cookies and pixel tags, to obtain information about your interactions with our Sites as well as with these other websites. This information helps us select advertising to serve to you and where to serve it based on your experience with us.

4. Does HOME LOAN GUIDE Share Your Information With Third Parties?

We may share, sell or trade your personal information to unrelated third parties. We also share your personal information with the following:

  • our affiliates so that they can provide information to you about their services and products

  • third party service providers in order to perform the following tasks:

    • hosting our Sites

    • providing and improving our communications with you

    • providing fraud protection

  • as required to cooperate with a court order or other legal process, or as required by law

  • to protect the rights, property or safety of our Sites, our users or others

If HOME LOAN GUIDE were ever merged with or acquired by another company, or if we acquire another business entity or are involved in a corporate reorganization or other change of control, or if we sell substantially all the assets of a division, affiliate or subsidiary, some or all of the personal information collected about you could be shared with the acquiring or acquired company.

Nothing in this policy restricts our ability to share aggregated or anonymized information that does not directly identify you.

5. What choices do you have over how HOME LOAN GUIDE uses your information?

We give you choices about the information we collect and how we communicate with you.

  1. Email: You may opt out of our marketing emails by following the instructions listed in the email that you received. However, even if you opt out you may still receive non-marketing emails, such as customer service communications.

  2. California Opt-Out Rights: Under California law, if you are a resident of California and have previously communicated with us or purchased something from us, you may make a written request to HOME LOAN INFO about how we have shared your personal information during the prior calendar year with third parties for their direct marketing purposes. In response to your written request, HOME LOAN INFO is allowed to provide you with a cost-free means to opt-out of such sharing rather than providing the information about these third parties. We are providing the opportunity to opt out, which you can do by emailing to


6. How does HOME LOAN GUIDE secure your information on its Websites?

We designed our Sites to use communication through Secure Socket Layer (SSL) technology, which encrypts your information while it is being transmitted to us. Browsers that do not allow use of SSL may be prevented from navigating sections of our Sites. We also use firewalls and other technical, administrative and physical measures to protect the information that you provide to us.

While we implement the above security measures on our Websites, you should be aware that 100% security is not always possible.


7. Will this Privacy Policy change?

We may make changes to this Privacy Policy at any time, so please review it periodically. If we make a material change to this Privacy Policy, it will be applied only to information collected on a going forward basis. We will update the effective date of the Privacy Policy at the time a change is made.


8. How can I contact HOME LOAN INFO?

If you have questions or concerns with respect to our Privacy Policy, please contact us through either of the means noted below:

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